I’ll make this question an easy one for you. 😉
Could you explain how to design and run successful guild events?
Jalasea – Epic Dolls
Stephenn – Sleeper Cartel
Thanks, Stephenn, for my first “Dear Calli” question!
You say “I’ll make this question an easy one”, but I have to tell you, that’s not an easy question to answer with much efficiency. I hope what I answer here for you doesn’t disappoint or make you feel like I’m “copping out” on you, but much of what I would have to say in answer to this question will make up the bulk of my “Social Side” column. Therefore, I will only briefly answer your question to give you a little taste of what to expect from the “Social Side” articles in the future.
There are four types of events that can be hosted by a guild: (1) weekly, recurring events; (2) server-wide parties; (3) one-shot, single-person-created special events; and (4) events surrounding in-game special events. Each of these require varying levels of commitment and guild participation.
A weekly guild event, such as a “guild night” can be easily organized on a regular basis by one or two people. There are many odd locations that are easily accessible within the game, and some good well-traveled spots can be utilized for weekly guild night gatherings, too. Try some simple games such as trivia, supply some drink, pick a spot and just dance the night away. If your guild utilizes Vent or TeamSpeak, gather your guild members there to laugh, sing and socialize some. A weekly guild night is a good way to build friendships, and perhaps meet some new members of your guild that you don’t normally play with.
Server-wide parties are like a beefed-up version of your weekly guild night gatherings. Take advantage of the willingness of your guild members and gather supplies such as cloth for “costumes”, food and drink, and other prizes. Have your guild members create and organize games (such as trivia, player-created quests, scavenger hunts, races, etc.), and ask that some members serve as “vendors” for any costumes you may have created or food and drink you have on hand to give out. Make sure you film the event; these videos can serve as great promotional videos for your guild!
The “one-shot” event is usually something that a single guild member creates to entertain their fellow guild members. These can be anything from a special night of trivia in a raid group to a singing contest on your guild’s voice chat. Anything can be made into an event, and if one or two members of your guild get creative and have an event they’d like to hold, give them the chance to show you what they’ve got – after all, the ultimate expression of guild loyalty is creating and hosting something to enhance the game play of their fellow members!
The last type of guild event is events centered around in-game holidays and celebrations. Use the game’s built-in celebrations to have a celebration of your own; perhaps an evening of collecting during the Fire Festival, a Halloween costume party during the game’s Hallow’s End Festival, or take on Omen as a guild during the Lunar Festival. With ten different World of Warcraft celebrations throughout the year, there’s always something going on to spark good event ideas for your guild.
This is only a taste of what can be done when organizing events for your guild to take part in, or to host for non-guild members. In the weeks to come, I’ll be going further into specific instructions on creating, organizing and hosting such events. Thanks for a fantastic question, Stephenn!